eDMs

The ideal platform to promote your product, launch, event or downloadable assets.

Our 20,000-strong eDM list can carry your brand message or special offers straight to iTnews readers’ inboxes.

Our email engine lets you add specialised content such as a white paper, video or webinar.

How it works?

Electronic display mails are brilliant platforms to promote a product, a product launch, an event or a downloadable whitepaper eDMs are a perfect tool to make direct contact with your target audience.

iTnews eDM cost - $9,000+GST per send

 

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21,958

Subscribers

28.36%

Average open rate

8.75%

CTR

Newsletter Sponsorship

Our newsletter lands in over 20,000 inboxes every day – significantly greater than any other IT publication in Australia.

Sent daily to opt-in subscribers, content created by editorial and includes dedicated Australian IT industry breaking news, stories and coverage.


Weekly sponsorship includes 5 sends, AM or PM.

100% share of voice where all ad units are sponsor-owned including:

  • upper/lower banner
  • MREC
  • Sponsored link (82x25 logo, 8-15 words)


    iTnews e-Newsletter sponsorship cost - $4,250 p/week

 

28,127

Subscribers

30.26%

Average open rate

24.84%

CTR
 

Digital Displays

iTnews attracts key decision makers such as CIOs, CSOs, CTOs, enterprise architects and more; engaging them with a daily dose of IT and Technology news.

iTnews gets over 600,000 pageviews, engaging CIOs, CTOs and other tech leaders with its content.

Reach the right audience for your brand where they are, on a platform they trust. iTnews gives you the benefit of a trusted platform allowing you to increase your reach at scale.

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iTnews online advertising rates 2024

See nextmedia AdSpecs HERE

 
Creative Ad Unit Run of Site (CPM) Section Targeted (CPM) Dimensions (pixels) File Size (KB)
Leaderboard $125 $135 728 x 90 60
MREC $125 $135 300 x 250 60
Half Page $150 $150 300 x 600 60
Button $55 $65 300 x 100 40
Interstitial $320 N/A 640 x 480 100
Billboard $190 $210 970  x 250 100
Skin (includes Super Leaderboard) $325 $425

Skin - On request

Super Leaderboard 970 x 90

180

100
Sponsored Link $450 p/week ($1,500 per month) N/A

82 x  25

8-15 words

 10
Roadblock Section Sponsorship $600 $700 N/A  
Newsletter Sponsorship (AM or PM) $4,250 p/week N/A

650 x 90

300 x 250

82 x 25.8,8 -15 words

30

30

30
eDM $9,000 per send N/A On Request 100 (html+images)
Mobile Leaderboard $80 N/A 320 x 50 40

 

Contacts

We love to hear from our readers and advertisers, so please get in touch and let the friendly iTnews team help with your enquiry.

1647236867615

Jermaine Borquaye

Commercial Director

M: 0413 714 613
E: jborquaye@nextmedia.com.au

 

1516902482677

Ryan Coombs

Strategic Partnerships Director

M: 0449 671 738
E: rcoombs@nextmedia.com.au

1517626558436

Dominic Tusa

Account Manager

Ph: (02) 9901 6193
M: 0420 200 386
E: dtusa@nextmedia.com.au

1571943054263

Luke Dehaan

Account Manager

Ph: (02) 9901 6339
M: 0410 742 526
E: ldehaan@nextmedia.com.au

1674508349514

Alby Giles

Business Development Manager

Ph: (02) 9901 6159
M: 0421 060 063
E: agiles@nextmedia.com.au

1674508349514

Alby Giles

Business Development Manager

Ph: (02) 9901 6159
M: 0421 060 063
E: agiles@nextmedia.com.au